000			01729nam a22003017a 4500
999			_c87567 _d87567
003			CITU
005			20240606091619.0
008			240606b ||||| |||| 00| 0 eng d
020			_a9786214063215
040			_aDLC _beng _cDLC _erda _dDLC
041			_aeng.
082	0	0	_a394.2/068
100	1		_aRodolfa, Bernardo B. Jr., _eauthor.
245	1	0	_aEvent management : _bintroduction to meetings, incentives, conferences, exhibitions (MICE), festivals, & other special events / _cBernardo B. Rodolfa Jr., Ph.D. (IHM).
250			_aRevised edition.
264		1	_aIntramuros, Manila : _bMindshapers Co., Inc., _c[2022]
264		4	_c© 2022.
300			_axii, 202 pages : _billustrations ; _c23 cm.
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
504			_aIncludes bibliographical references.
505	0		_aPreface -- Dedication and acknowledgment -- Chapter 1: Overview of the MICE industry -- Chapter 2: MICE in focus -- Chapter 3: Philippine festivals and other celebrations -- Chapter 4: Personal and special events -- Chapter 5: Overview of event management -- Chapter 6: The event industry in general -- Chapter 7: Your role as a manager -- Chapter 8: Getting started: on gathering information -- Chapter 9: The concept of the event -- Chapter 10: Screening the event concept -- Chapter 11:Filling the gaps of the event concept -- Chapter 12: The event proposal -- Chapter 13: Finalizing the event concept with the event team -- Chapter 14: The event execution and evaluation -- Bibliography/References
650		0	_aSpecial events
650		0	_aSpecial events _xPlanning.
650		0	_aSpecial events. _xManagement.
942			_2ddc _cBK