Your search returned 60 results.

Digital marketing fundamentals: from strategy to ROI / Marjolein Visser, Berend Sikkenga and Mike Berry

by Visser, Marjolein | Sikkenga, Berend [author] | Berry, Mike [author].

Edition: First editionLanguage: English Publisher: Groningen/Utrecht, The Netherl Noordhoff Uitgevers B.V. 2018Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.872 V827 2018] (1).

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The Dentsu way : 9 lessons for innovation in marketing from the world's leading advertising agency / by Kotaro Sugiyama and Tim Andree.

by Sugiyama, Kotaro [author] | Andree, Tim [author].

Language: English Publisher: New York : McGraw-Hill, [2011]Copyright date: c2011Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 Su35 2011] (1).

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The new rules of lead generation : proven strategies to maximize marketing ROI / David T. Scott.

by Scott, David T.

Publisher: New York : AMACOM, American Management Association, [2013]Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.802 Sco837 2013] (1).

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Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan and Calvin Jones.

by Ryan, Damian | Jones, Calvin.

Edition: 2nd ed.Publisher: Philadelphia, PA : Kogan Page, c2012Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.872 R996 2012] (1).

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Harvard business review on reinventing your marketing.

Publisher: Boston, Mass. : Harvard Business Review Press, c2011Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.802 H261 2011] (1).

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Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr., Harper W. Boyd Jr.

by Mullins, John W. (John Walker) | Walker, Orville C.

Edition: 6th ed.Publisher: New York : McGraw-Hill, c2008Online access: Table of contents only | Publisher description Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.81 M341 2008] (2).

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A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: Eleventh ed.Publisher: Boston : McGraw-Hill Irwin, c2008Other title: Marketing management.Online access: Table of contents only Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 P441 2008] (1).

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Marketing management / Philip Kotler, Kevin Lane Keller.

by Kotler, Philip | Keller, Kevin Lane, 1956-.

Edition: 15e, Global editionPublisher: Essex, England Pearson Education Limited, [2016]Copyright date: c2016Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 K8487 2016] (1).

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International marketing / Vern Terpstra, Ravi Sarathy.

by Terpstra, Vern | Sarathy, Ravi.

Edition: 8th ed.Publisher: Fort Worth : Dryden Press, c2000Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 T275 2000] (1).

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Marketing for entrepreneurs : concepts and applications for new ventures / Frederick G. Crane.

by Crane, Frederick G.

Publisher: Thousand Oaks, Calif. : Sage Publications, c2010Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 C85 2010] (1).

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The marketing mavens / Noel Capon.

by Capon, Noel.

Edition: 1st ed.Publisher: New York : Crown Business, c2007Online access: Table of contents only | Contributor biographical information | Publisher description | Sample text Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 C173 2007] (1).

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Marketing management: a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr.

by Mullins, John W. (John Walker) | Walker, Orville C.

Edition: Seventh editionLanguage: English Publisher: Boston McGraw-Hill 2010Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 M917 2010] (2).

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Marketing management : text and cases / Robert J. Dolan.

by Dolan, Robert J [author].

Language: English Publisher: Boston : McGraw-Hill Irwin, c2002Online access: Publisher description | Table of contents Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 D865 2002] (1).

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The ultimate small business marketing toolkit : all the tips, forms, and strategies you'll ever need / Beth Goldstein.

by Goldstein, Beth.

Publisher: New York : McGraw-Hill, c2007Online access: Table of contents only | Contributor biographical information | Publisher description Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 G578 2007] (1).

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Global marketing : foreign entry, local marketing & global management / Johny K. Johansson.

by Johansson, Johny K [author].

Edition: Fourth editionLanguage: English Publisher: Boston : McGraw-Hill Irwin, c2006Online access: Publisher description | Table of contents only Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.84 J599 2006] (1).

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Does it work? : 10 principles for delivering true business value in digital marketing / Shane Atchison, Jason Burby ; foreword by Sir Martin Sorrell, CEO, WPP.

by Atchison, Shane [author.] | Burby, Jason.

Language: English Publisher: New York : McGraw-Hill Education, [2015]Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.872 At24 2015] (1).

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Marketing mix : strategy in the Philippine setting / Josiah Go.

by Go, Josiah [author].

Publisher: [Philippines] : Josiah Go , c1992Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 G533 1992] (1).

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Marketing principles and their applications / Julita R. Gomez.

by Gomez, Julita R [author].

Edition: Second editionPublisher: Manila : GIC Enterprises & Co., Inc., c1978Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 G586 1978] (1).

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Marketing plan : building the profitable preferred brand / Josiah Go.

by Go, Josiah [author].

Language: English Publisher: Manila : Josiah Go Foundation , c1997Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.802 G533 1997] (2).

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Marketing management / Philip Kotler, Kevin Lane Keller

by Kotler, Philip [author] | Keller, Kevin Lane, 1956- [author].

Edition: Fifteenth editionPublisher: Singapore : Pearson Education South Asia Pte Limited, 2016Availability: Items available for loan: HIGH SCHOOL LIBRARY - SHS [Call number: 658.8 K8487 2016] (1).

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