Shaw, James G., 1946-

Customer-inspired quality : looking backward through the telescope / James G. Shaw. - xv, 126 pages : illustration's ; 26 cm. - The Warren Bennis executive briefing series .

Includes index

Includes bibliographical references (p. 123)

Editor's PrefaceAuthor's PrefaceForeward
Introduction: Looking Backward Through the Telescope
1. Getting off the Cliff Edge
2. The Customer's Point of View
3. Intelligent Tinkering
4. Pinning Down The Protozoa
5. Catching the Right Wind
6. Improving the Common Tasks
7. How to Eat an Elephant
8. Plugging In
9. Refocusing the Telescope
NotesIndexAbout the Author

0787903469 (hardcover)

96013020


Total quality management.
Consumer satisfaction.

HD62.15 / .S5 1996

303.34