Strategic management : text and cases /
Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner.
- Fourth Edition
- xxx, 484, (426) pages 1 volume (various pagings) : color illustrations , color map ; 27 cm.
Includes bibliographical references and indexes.
Strategic analysis -- Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases -- Cases -- Indexes.