Davis, Mark M.,  1944- <br/><br/>
Managing services :  using technology to create value / 
Mark M. Davis, Janelle Heineke. 
 -  c2003. 
 - xvii, 443 pages :  illustrations ;  27 cm. +  1 CD-ROM (4 3/4 in.) 
 - The McGraw-Hill/Irwin series, Operations and decision sciences .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0072464267 (alk. paper) 0071194770 (international ed. : alk. paper) 9780072858198 
<br/><br/><label>LCCN: </label>2002023965 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service industries--Technological innovations--Management.<br/>Value analysis (Cost control)<br/>Customer relations--Management.
<br/><br/><label>LC Class. No.: </label>HD9980.5  / .D388 2003 
<br/><br/><label>Dewey Class. No.: </label>658