Porterfield, Amy. <br/><br/>
Facebook marketing all-in-one for dummies / 
by Amy Porterfield, Phyllis Khare, and Andrea Vahl. 
 - 2nd ed. 
 - Hoboken, N.J. :  John Wiley & Sons,  c2013. 
 - xx, 676 p. :  ill. ;  24 cm. 
 - For dummies. .
<br/><br/> Previous ed.: 2011.  Includes index. 
<br/><br/>Introduction -- Joining the Facebook marketing revolution -- Claiming your presence on Facebook -- Adding the basics to your Facebook page -- Building, engaging, retaining, and selling to your community -- Understanding Facebook applications -- Making Facebook come alive with events and contests -- Advanced Facebook marketing tactics -- Facebook advertising -- Measuring, monitoring, and analyzing. 
<br/><br/> Learn why your business needs a Facebook presence, how to set up a powerful page, ways to engage your customers, and how to analyze your results. From identifying your customer to involving your audience with events and contests, this guide has it all! 
<br/><br/><label>ISBN: </label>9781118466780 (pbk.) 1118466780 (pbk.) 
<br/><br/><label>LCCN: </label>2012952205 
<br/><br/><label>Nat. Bib. No.: </label>GBB299558  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>016182179  Uk 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Facebook (Electronic resource)
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Online social networks.
<br/><br/><label>LC Class. No.: </label>HF5415.1265  / .P674 2013 
<br/><br/><label>Dewey Class. No.: </label>658.872