Haines, Steven,

The new manager's survival guide : everything you need to know to succeed in the corporate world / Steven Haines. - xvi, 317 pages : illustrations ; 24 cm

Includes bibliographical references (pages 303-306) and index.

Table of Contents Cover
Forewordp. vii

Introductionp. xi

Chapter 1 Starting Out: Assessing Your Business Acumenp. 1

Chapter 2 Finding Your Way around the Organizationp. 21

Chapter 3 You Can't Do It All Yourselfp. 51

Chapter 4 Money Is Not a Foreign Languagep. 69

Chapter 5 Leveraging Processes To Get Things Donep. 95

Chapter 6 Using Data to Solve Problems and Make Decisionsp. 119

Chapter 7 Mastering Marketsp. 141

Chapter 8 Setting Direction with Strategyp. 173

Chapter 9 Understanding Productsp. 195

Chapter 10 Marketing: The Fulcrum of the Organizationp. 225

Chapter 11 Assessing Business Performancep. 243

Chapter 12 Your Professional Development Strategyp. 265

Appendix A The Business Acumen Assessmentp. 273

Glossaryp. 285

Bibliographyp. 303

Indexp. 307


Whether you're an experienced employee in a first time managerial role or a complete business novice, this guide has everything you need to excel in your field Written in a style designed to help you grasp concepts quickly and effectively, The New Manager's Survival Guide provides the information and tools you need to create a solid team, department, or company. It helps you advance your career by covering the nuts and bolts of managing a business, which is not often taught in business classes and which even experienced managers sometimes need to brush up on. You will learn the ins and outs of management, including understanding organizational design, building and utilizing teams, using data to make smart decisions, crafting strategy, creating product plans, and managing people up, down, or across organizational lines. In addition, the book provides new tools for supervisory managers who aren't familiar with the important practice of coaching. Plus, a self-assessment instrument helps you determine your knowledge level beforehand, so you can skip the parts you have already mastered and/or focus more deeply on practices you need work on.

9781259588976 (hardback : alk. paper) 1259588971 (alk. paper)

2015040567


Management.
BUSINESS & ECONOMICS / Management.

HD31.2 / .H35 2016

658.4/09