TY - BOOK AU - Christiansen,Rich TI - The zigzag principle: the goal-setting strategy that will revolutionize your business and your life SN - 9780071774581 (alk. paper) AV - BF505.G6 C47 2012 U1 - 650.1 23 PY - 2012/// CY - New York PB - McGraw-Hill KW - Goal (Psychology) KW - Success in business KW - Success N1 - Includes index; Assessing resources: what's in your pocket? -- Beacons in the fog and catalyzing statements -- Values : a firm foundation -- Zig number 1 : drive to profitability -- Zag number 2 : adding processes and resources -- Zig number 3 : adding scale -- Boundaries and guardrails -- Rewards : finding hidden treasures -- Avoiding the all or nothing trap ER -