Management of a sales force / Rosann L. Spiro, Gregory A. Rich, William J. Stanton.

By: Spiro, Rosann L [author]
Contributor(s): Stanton, William J | Rich, Gregory A
Publisher: Boston : McGraw-Hill/Irwin, c2008Edition: Twelfth editionDescription: xxiii, 584 pages : illustrations , maps ; 26 cmContent type: text Media type: unmediated Carrier type: volume ISBN: 007352977X (alk. paper); 9780073529776 (alk. paper)Subject(s): Sales management | Selling | Sales personnel -- Rating of | Sales quotas | MarketingDDC classification: 658.81 LOC classification: HF5438.4 | .S78 2008Online resources: Publisher description | Table of contents only | Contributor biographical information
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SUBJECT REFERENCE
658.81 Sp489 2008 (Browse shelf) Available CITU-CL-43568
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"The purpose of this book is to prepare future salespersons and sales force managers. The 12th edition reflects the changing social and technological changes that will affect sales force managers during the 2000s. Emphasis is placed on how the Internet is affecting personal selling and sales management practices"--Provided by publisher.

Includes bibliographical references and index.

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