Electronic marketing : integrating electronic resources into the marketing process / Joel Reedy, Shauna Schullo, Kenneth Zimmerman.
By: Reedy, Joel [author]
Contributor(s): Schullo, Shauna | Zimmerman, Kenneth
Series: The Dryden Press series in marketingPublisher: Fort Worth : Dryden Press, c2000Description: xxiv, 466 pages : illustrations ; 28 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 0030211077Subject(s): Telemarketing | Internet marketingDDC classification: 658.84 LOC classification: HF5415.1265 | .R44 2000Online resources: Contributor biographical information | Publisher description | Table of contents only| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
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BOOK
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COLLEGE LIBRARY | COLLEGE LIBRARY SUBJECT REFERENCE | 658.84 R257 2000 (Browse shelf) | Available | CL-25470 |
Total holds: 0
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| 658.84 K843 2000 The E-commerce book : building the E-empire / | 658.84 P175 2001 Russ Paley's ultimate guide to network marketing / | 658.84 R248 2001 Building an eBusiness : from the ground up / | 658.84 R257 2000 Electronic marketing : integrating electronic resources into the marketing process / | 658.84 R393 2001 Internet marketing : readings and online resources / | 658.84 Sch574 2013 A simplified approach to e-commerce / | 658.84 Sch58 2001 Electronic commerce / |
Includes bibliographical references and index.
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