Managing product management : empowering your organization to produce competitive products and brands / Steven Haines.

By: Haines, Steven
Publisher: New York : McGraw-Hill, c2012Description: xiii, 271 p. : ill. ; 24 cmISBN: 9780071769976 (alk. paper); 0071769978 (alk. paper)Subject(s): Product management | New productsDDC classification: 658.5 LOC classification: HF5415.15 | .H334 2012
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Item type Current location Home library Call number Status Date due Barcode Item holds
BOOK BOOK COLLEGE LIBRARY
COLLEGE LIBRARY
SUBJECT REFERENCE 		658.5 H127 2012 (Browse shelf) Available CITU-CL-44967
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Includes bibliographical references and index.

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