Entrepreneurship : the art, science, and process for success / Charles E. Bamford, University of Notre Dame Duke University, Garry D. Bruton, Texas Christian University.

AUTHORS: Dr. Chuck Bamford is the Managing Partner at Bamford Associates, LLC, a Strategy Consulting Firm focused on the DESIGN and IMPLEMENTATION of a compelling set of competitive advantages. From VC-backed firms to Fortune 100 companies, he has been able to focus the efforts of employees on the real strategy of the organization and dramatically increase returns. Not-for-Profit organizations have implemented his approach and have been able to increase donations dramatically. Dr. Bamford led both M&A and corporate training groups for twelve years prior to pursuing his Pd.D. He is the author of The Strategy Mindset as well as two of the market leading Strategy and Entrepreneurship textbooks used in both undergraduate and graduate programs around the world. Chuck is a regular speaker at conferences, trade shows, corporate events & conventions. He is also the author of the fiction novel Some Things are Never Forgiven. Chuck has published 18 research articles in the top referred academic journals in the fields of Strategy and Entrepreneurship. He is an adjunct Professor of Strategy at the University of Notre Dame and Duke University. He has taught at Universities in Scotland, Hungary, and the Czech Republic. He has been a Professor at the University of Notre Dame, Duke University, Queens University of Charlotte, University of Richmond, Texas Christian University, and Tulane University. Over the past 20+ years he has been honored with 21 teaching excellence awards including 12 Executive MBA Professor of the Year Awards and is a Noble Foundation Fellow in Teaching Excellence. Chuck earned his B.S. degree at the University of Virginia (McIntire School of Commerce), an MBA at Virginia Tech (Finance) and a Ph.D. in Strategy & Entrepreneurship at the University of Tennessee. Garry Bruton Garry D. Bruton is a professor of entrepreneurship and strategy at the M. J. Neeley School of Business at Texas Christian University in Fort Worth, Texas. He received his BA with Honors from the University of Oklahoma, MBA from George Washington University, and PhD from Oklahoma State University. Garry worked as a bank economist for one of the leading commercial banks in the southwest United States prior to pursuing his doctorate. Dr. Bruton has published or has forthcoming over 100 academic arti¬cles in some of the leading academic publications. Garry currently is an Associate Edition of the Strategic Entrepreneurship Journal. He is also the past president of the Asia Academy of Management. His research interests focus on entrepreneurship and strategy in emerging economies. Garry has won a variety of teaching and research awards at each of the schools with which he has been associated. In addition, he has advised a number of MBA teams that have participated and placed in regional and national competitions for business plans and case analysis

Includes bibliographical references and index.

CONTENTS: Part 1: Laying the Groundwork for Small Business Chapter 1: The Twenty-First Century Entrepreneur Chapter 2: Individual Leadership and Entrepreneurial Start-Ups Chapter 3: Business Idea Generation and Initial Evaluation Part 2: Due Diligence on the Business Idea Chapter 4: External Analysis Chapter 5: Business Mission and Strategy Chapter 6: Analyzing Cash Flow and Other Financial Information Part 3: Establishing the Business Chapter 7: Financing and Accounting Chapter 8: Business and Financial Analysis Chapter 9: Legal Issues with a New Business Part 4: Building the Business Chapter 10: Human Resources Management Chapter 11: Marketing Chapter 12: Establishing Operations Part 5: Important Issues for Entrepreneurs Chapter 13: Exit/Harvest/Turnaround Chapter 14: Franchising and Purchasing an Existing Business Part 6: Mini Cases