000 -LEADER |
fixed length control field |
00751nam a22002657a 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
CITU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20231023164232.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
210323b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9710860984 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9789710860982 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
CITU LRAC |
Language of cataloging |
eng |
041 ## - LANGUAGE CODE |
Language code of text/sound track or separate title |
eng |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Preferred name for the person |
Mutya, Ruby F. Alminar |
Relator term |
author |
245 ## - TITLE STATEMENT |
Title |
Elements of marketing / |
Statement of responsibility, etc |
Ruby F. Alminar Mutya. |
250 ## - EDITION STATEMENT |
Edition statement |
Third edition |
264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Mandaluyong City : |
Name of publisher, distributor, etc |
National Book Store , |
Date of publication, distribution, etc |
c2000. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xviii , 293 pages : |
Dimensions |
22 cm. |
336 ## - CONTENT TYPE |
Source |
rdacontent |
Content type term |
text |
Content type code |
txt |
337 ## - MEDIA TYPE |
Source |
rdamedia |
Media type term |
unmediated |
Media type code |
n |
338 ## - CARRIER TYPE |
Source |
rdacarrier |
Carrier type term |
volume |
Carrier type code |
nc |
526 ## - STUDY PROGRAM INFORMATION NOTE |
-- |
600-699 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
Geographic subdivision |
Philippines |
General subdivision |
Management |
942 ## - ADDED ENTRY ELEMENTS |
Source of classification or shelving scheme |
|
Item type |
BOOK |