Burtonshaw-Gunn, Simon A.
Essential tools for operations management : tools, models and approaches for managers and consultants / Simon A. Burtonshaw-Gunn. - xviii, 146 pages : illustrations ; 21 cm.
Includes bibliographical reference (p. [139]-140).
9780470745922 (hbk.) 0470745924 (hbk.)
2010484354
GBA999360 bnb
015391135 Uk
Customer relations--Management.
Marketing--Management.
New products--Management.
HF5415.5 / .B873 2010
658.5
Essential tools for operations management : tools, models and approaches for managers and consultants / Simon A. Burtonshaw-Gunn. - xviii, 146 pages : illustrations ; 21 cm.
Includes bibliographical reference (p. [139]-140).
9780470745922 (hbk.) 0470745924 (hbk.)
2010484354
GBA999360 bnb
015391135 Uk
Customer relations--Management.
Marketing--Management.
New products--Management.
HF5415.5 / .B873 2010
658.5